PHOTOS : Beth K. - Street Style and Fashion
Name: Beth K.

Occupation: Director of Public Relations, Frederic Fekkai, and mom of two boys

Home: NYC

Spotted: Lunching at Bergdorf Goodman Men

What she's wearing: Proenza Schouler boots Buy Now; Donna Karan black tights Buy Now, Theory sweater Buy Now; Marc by Marc Jacobs skirt Buy Now; Alexis Bittar earrings Buy Now; Franck Muller watch;, Jimmy Choo bag Buy Now; Sheared Mink Buy Now from Saks Fur Salon

Top shops for her: Bergdorf Goodman, J. Crew Buy Now, Scoop , and William Wayne for home

For her kids: Crew Cuts Buy Now and Mini Boden Buy Now

Best online buying: Gilt Groupe and Ralph Lauren

Coveting for Spring: Proenza Schouler tie-dye t-shirt Buy Now

Worth the price: "Killer shoes are always splurge-worthy."

Fave Fekkai products: Ageless Shampoo Buy Now and Conditioner Buy Now and La Creme Luxueuse Shea Butter Body Cream Buy Now

Who tends to her hair: Fabrice in Fekkai's SoHo salon cuts it; Rosie at the Fifth Avenue salon does her blowouts

Skin savers: Olay Regenerist Regenerating Cleanser Buy Now ; Chanel Sublimage Face Cream Buy Now; Natura Bisse eye gel Buy Now ; and AKMD Skincare SPF 36 Buy Now

Must-have makeup: Chantecaille Guava Lip Balm Buy Now ; Nars Eye Shadow in Alhambra Buy Now ; YSL mascara Buy Now ; Cle De Peau Concealer Buy Now

Her two scents: Flora Buy Now by Gucci and L'Artisan Mimosa Buy Now

Favorite thing to do with kids in NYC: Visit the dinosaurs at the Museum of Natural History

Where she gets fit: SoulCycle and Equinox

Workout music: Black Eyed Peas Buy Now and Cold Play Buy Now

Book she's just finished: Shanghai Girls Buy Now by Lisa See

Coolest place she's traveled to and would love to revisit with her kids one day: The Masai Mara in Kenya

Gadgets she can't live without: The Flip Buy Now and her Blackberry Buy Now

How she's reducing her carbon footprint: Reusing, renewing, recycling
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